---
title: What is Amplified Research Service?
description: What is attentionTRACE and how does it work? Discover more here.
---

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1. [Knowledge Base](https://help.amplifiedintelligence.com.au/migration?hsLang=en)
2. [Research Studies](https://help.amplifiedintelligence.com.au/migration/research-studies?hsLang=en)
3. [Product explanation](https://help.amplifiedintelligence.com.au/migration/research-studies?hsLang=en#product-explanation)

# What is Amplified Research Service?

Amplified Research Service is our benchmarking and insights product. It allows us to collect real human attention data across platforms, formats, campaigns and creatives.

Learn more by visiting the [research page](https://www.amplified.co/services/research).

- [Amplified FAQs](https://help.amplifiedintelligence.com.au/migration/amplified-faqs?hsLang=en)
- [Research Studies](https://help.amplifiedintelligence.com.au/migration/research-studies?hsLang=en#main-content)
  
  
  
  
  
    - [Product explanation](https://help.amplifiedintelligence.com.au/migration/research-studies?hsLang=en#product-explanation)
    - [How it works](https://help.amplifiedintelligence.com.au/migration/research-studies?hsLang=en#how-it-works)
    - [Data and Privacy](https://help.amplifiedintelligence.com.au/migration/research-studies?hsLang=en#data-and-privacy)
    - [Pricing](https://help.amplifiedintelligence.com.au/migration/research-studies?hsLang=en#pricing)
- [Campaign Strategy](https://help.amplifiedintelligence.com.au/migration/campaign-strategy?hsLang=en#main-content)
  
  
  
  
  
    - [Product explanation](https://help.amplifiedintelligence.com.au/migration/campaign-strategy?hsLang=en#product-explanation)
    - [How to use](https://help.amplifiedintelligence.com.au/migration/campaign-strategy?hsLang=en#how-to-use)
    - [Compatibility](https://help.amplifiedintelligence.com.au/migration/campaign-strategy?hsLang=en#compatibility)
    - [Licencing](https://help.amplifiedintelligence.com.au/migration/campaign-strategy?hsLang=en#licencing)
- [Live measurement](https://help.amplifiedintelligence.com.au/migration/live-measurement?hsLang=en#main-content)
  
  
  
  
  
    - [Product explanation](https://help.amplifiedintelligence.com.au/migration/live-measurement?hsLang=en#product-explanation)
    - [How it works](https://help.amplifiedintelligence.com.au/migration/live-measurement?hsLang=en#how-it-works)
    - [Compatibility](https://help.amplifiedintelligence.com.au/migration/live-measurement?hsLang=en#compatibility)
    - [Licencing](https://help.amplifiedintelligence.com.au/migration/live-measurement?hsLang=en#licencing)
- [Data and Privacy](https://help.amplifiedintelligence.com.au/migration/data-and-privacy?hsLang=en)

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