- Knowledge Base
- Live measurement
- How it works
Is Live Measurement one universal tag or are separate tags to be applied each channel, media partner or targeting tactic?
Our Live Measurement tool works on a per media type basis, (e.g. display or video) and tag format (e.g. JS and VAST). Our tag also supports DSP macros.
Have more questions about how Live Measurement can work for your media campaigns? Book a virtual call to chat to our attention experts today.