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Live measurement
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  • Live measurement
    • Product explanation
    • How it works
    • Compatibility
    • Licencing
  • Data and Privacy
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      1. Knowledge Base
      2. Live measurement
      • Amplified FAQs
      • Research Studies
        • Product explanation
        • How it works
        • Data and Privacy
        • Pricing
      • Campaign Strategy
        • Product explanation
        • How to use
        • Compatibility
        • Licencing
      • Live measurement
        • Product explanation
        • How it works
        • Compatibility
        • Licencing
      • Data and Privacy

      Live measurement

      Discover all of the FAQs and technical insights for our live attention measurement product.

      Product explanation

      • Is the data visible in real-time?
      • How soon after implementing Live Measurement does it start providing insights?
      • What outputs and metrics are available by using Live Measurement?
      • What attention behaviours does Live Measurement capture?
      • How does Live Measurement improve ROI?
      • How does Live Measurement differ from other measurement tags?
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      How it works

      • Is Live Measurement one universal tag or are separate tags to be applied each channel, media partner or targeting tactic?
      • Can Live Measurement be added to active campaigns?
      • In a responsive creative campaign, does Live Measurement provide attention metrics at a line item level or by creative asset?
      • Can Live Measurement tags be applied across all assets?

      Compatibility

      • What platforms is Live Measurement compatible with?
      • What DSPs accept Live Measurement tags?
      • Are there any restrictions in working with 3rd party tech middleware?

      Licencing

      • What is the minimum volume of impressions required to be provided valuable insights?
      • How much does Live Measurement cost?
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