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attentionTRACE
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  • attentionTRACE
    • Product explanation
    • How it works
    • Data and Privacy
    • Pricing
  • attentionPLAN
    • Product explanation
    • How to use
    • Compatibility
    • Licencing
  • attentionPROVE
    • Product explanation
    • How it works
    • Compatibility
    • Licencing
  • Data and Privacy
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      1. Knowledge Base
      2. attentionTRACE
      • Amplified FAQs
      • attentionTRACE
        • Product explanation
        • How it works
        • Data and Privacy
        • Pricing
      • attentionPLAN
        • Product explanation
        • How to use
        • Compatibility
        • Licencing
      • attentionPROVE
        • Product explanation
        • How it works
        • Compatibility
        • Licencing
      • Data and Privacy

      attentionTRACE

      Discover all of the commonly asked questions and technical insights for our data collection product, attentionTRACE.

      Product explanation

      • What is attentionTRACE?
      • How do you record human attention?
      • What platforms and channels can you capture attention from?
      • What attention data is captured from a collection?
      • What's the minimum collection size required to gain valuable insights?
      • What regions can attentionTRACE be used in?
      • How do you attribute brand or sales lift to attention measurements?
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      How it works

      • What is the optimum length of time to run a collection?
      • How does gaze tracking work?
      • What insights will it provide us with?
      • What technology do you use in a collection?
      • What mechanism do you have in place to expose your panel to Ads?
      • Can we test multiple ad creatives?
      • How is your panel made up?
      • How long does it take to kick start a collection?
      • What role does machine learning play in data collection?
      • Do audiences have to provide consent?
      • Do you work with any 3rd party partners for modelling, data etc?
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      Data and Privacy

      • Is this privacy safe?
      • Can we access the data during the collection?
      • Who owns the data after the collection concludes?

      Pricing

      • How much does a data collection cost?
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